Unlocking Innovation: Keepme's Role in Public Leisure Transformation
Whether you’re a Council facility, an LATC, a Registered Charitable operator, or a Charitable Trust Keepme provides cutting-edge business intelligence partnered with automations that help your organization thrive and serve your community better than ever.
Join some of the UK’s Smartest Public Leisure Operators
Challenges We Help Public Leisure Operators Overcome:
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Funding Constraints
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Shift to Active Wellbeing
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Aging Infrastructure & Technology Integration
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Private Sector Competition
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Changing Demographics
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Staffing Shortages
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Community Engagement
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Financial Sustainability
Funding Constraints
We understand that funding can be unpredictable and often hard come by, so maximising the potential of every penny you have, as well as understanding the ROI of every penny spent, is critical. With detailed lead tracking and conversion forecasting, you can make data-driven decisions that secure new members and optimise campaign spending. PLUS with conversion rates up to 60% higher than the industry average and retention strategies on auto-pilot, the return on investment is a no-brainer.
Shift to Active Wellbeing
We recognise the shifting tide among UK Leisure Operators, that is seeing traditional ‘Leisure facilities’ evolve into ‘Active Wellbeing’ hubs for local communities. Keepme are proud to partner with facilities in the UK who have committed to embracing innovation and who are fully utilising advances in technology now available to them, we strive to bridge this gap and bring the capabilities of AI to the sector.
“There’s nothing more rewarding than seeing so many leisure operators strive to be active wellbeing services that create healthier and more active communities. Seeing AI and automation used for such a positive step change has got to be one of the best parts of my role here at Keepme”
Infrastructure & Technology Integration
We get it, you’ve made investments in technology & infrastructure so you aren’t in a position to overhaul your entire set-up. That's why we partner with great names like Gladstone so you can do more with the infrastructure you have.
Keepme brings all your different data sources together into ‘one source of truth’
Bringing your data under one roof allows us to leverage the latest in smart technologies to provide powerful, real-time business intelligence, and give you all the tools you need to take action. Keepme seamlessly connects with most Membership Management Systems and CRMs to deliver capabilities designed to enhance your customer experience, and in so doing, increase member engagement. Leading to better retention and optimised lead conversion rates.
Private Sector Competition
Stay ahead of the private sector competition by offering innovative programs and services through hyper-personalised campaigns. Use our data-driven insights to leverage member and prospect preferences and behaviors to develop and deliver timely, unique offerings that set you apart.
Changing Demographics
Adapt to the evolving needs of your community with our flexible suite of communication tools. Build tailored automations that speak to diverse age groups, abilities, and interests on the channels you know they engage with best. Foster inclusivity and participation across email, SMS and WhatsApp.
Staffing Shortages
The never-ending cycle of retaining members and attracting new ones is a costly one, and one where the temptation is often to add more personnel to the staff roster. But budgets don’t always allow and more resources doesn’t mean more success.
With Keepme you can build and automate sales processes that ensure your teams never miss an enquiry or an opportunity to engage. Make sure the right leads reach the right people at the right time, PLUS real-time insights into class attendance, advanced warning of churn risks and a powerful suite of custom automations that deploy based on triggers you set.
- Build efficient sales processes to manage every enquiry from every source
- Focus attention on the hottest leads with Lead Scoring
- Zone in on churn risk members with Keepme Score
- Automate communications based on set behavioural or milestone triggers
Community Engagement
Strengthen community relationships with Keepme Connect. Included with every subscription, our suite of engagement tools make it easy to gather feedback, inform members of facility updates and cross-sell other services. Let your teams leverage the built-in drag and drop email designer, or set a range of branded templates for them to use. Use hyper-personalisation across email, SMS and WhatsApp to foster a real sense of ownership and pride in your facility.
Financial Sustainability
Achieve financial sustainability by optimizing your facility’s revenue streams. Our smart insights help you identify opportunities for income generation, from membership upgrades to cross-sell and upsell opportunities.