Keepme Unveils Ian Mullane's Groundbreaking AI Sales Agent Guide for Fitness Operators

The future of fitness sales is here! Keepme is excited to announce the release of Implementing AI Sales Agents: A Practical Guide for Fitness Operators Ready to Grow, authored by our CEO & Founder, Ian Mullane.
Matt McCallum
Matt McCallum
Keepme Unveils Ian Mullane's Groundbreaking AI Sales Agent Guide for Fitness Operators

Navigating the AI Revolution in Fitness Sales

As AI continues to reshape industries worldwide, fitness operators face a pivotal moment. The shift towards automation in sales and lead conversion is a necessity, yet many operators remain unsure of how to successfully integrate AI into their sales process. This new guide from Keepme demystifies AI-powered sales, providing a structured, hands-on approach to implementation.

Why This Guide Matters

The fitness industry has long struggled with lead conversion inefficiencies, inconsistent follow-ups, and the challenge of engaging prospects outside operational hours. This guide provides a clear, actionable framework to address these issues, equipping fitness operators with the tools to transform their sales strategy through AI.

A Blueprint for AI-Driven Sales Success

Designed to help fitness operators unlock the full potential of AI-driven sales automation, Ian Mullane covers everything from the fundamentals of AI Sales Agents to real-world implementation strategies. The guide provides a step-by-step roadmap for operators looking to optimize lead conversion and boost revenue.

Key takeaways include:

  • How AI Sales Agents can triple tour bookings and increase visitor-to-sale conversion rates by 185%

  • The staggering impact of AI on after-hours lead conversion - with 1 in 4 tours booked outside operational hours

  • A practical framework for integrating AI into fitness sales teams, covering everything from initial setup to real-world execution

  • How leading gym chains have seen lead-to-tour conversion rates rise from 13.97% to 38% in just seven days

  • The next wave of AI in fitness - from member services to collections, recruitment, and operational automation

"One of the biggest misconceptions about AI in fitness is that it’s too complex to implement. This guide completely dispels that myth. It’s a practical, no-nonsense roadmap for operators who want to future-proof their sales process and drive real revenue growth. If your business isn’t thinking about AI yet, this guide will show you why it needs to be a priority."

Steffie Bryant
Chief of Operations at Keepme

AI: A Competitive Advantage in Fitness Sales

As digital transformation accelerates across industries, fitness operators who fail to embrace AI risk falling behind. AI Sales Agents are not just chatbots, they are autonomous, intelligent digital team members capable of engaging prospects, booking tours, and converting leads without human intervention.

With AI Sales Agents, operators no longer need to worry about slow response times or lost leads. This guide delivers a practical roadmap to implementing AI-driven sales strategies, helping operators scale lead conversion and sales performance effortlessly.

Real-World Results Backed by Data

The guide doesn’t just cover the theory - it showcases data-driven results from real-world fitness operators already leveraging AI. Operators implementing AI Sales Agents have reported:

  • Higher engagement rates across web, email, and social channels

  • Consistent and immediate lead follow-up, leading to stronger conversion rates

  • A seamless, automated sales process that eliminates missed opportunities

Download the Guide

Implementing AI Sales Agents: A Practical Guide for Fitness Operators Ready to Grow is available now. If you’re ready to fix the gaps in your sales funnel and future-proof your fitness business, this is the guide you need.